Falling Apple

The Taste of Ireland

Refreshingly tasty Irish craft cider using 100% fresh pressed Irish apples.
Falling Apple Cider is a well-rounded medium-dry cider. Several apple varieties are used in its making including Michelin & Dabinett cider apples. As a result it holds a fine balance of sweet, dry and bitter flavours to create a truly unique taste.

Learn more about the brand

1927

FIRST PRODUCTION

The Super Bock brand was born in 1927, launched as a “winter beer”, directly entering the list of prestigious beers.

1927

1942

INGREDIENTS

In the midst of World War II, Super Bock is produced entirely with national malt, due to navigation difficulties that lead to the use of 100% national malts for beer production, for the first time

1942

1986

LEADING BRAND

Super Bock reaches the leadership of the Portuguese market

1986

2003

SUPER BOCK STOUT

Launch of the Super Bock Stout, which in three months sold five million liters

 

2003

2006

SUPER BOCK ABADIA

Launch of the Super Bock Abadia, a craft beer recipe.

2006

2014

LAUNCH IN HONG KONG

Launched in Hong Kong Market

2014

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